Little Carousel Gallery
Magazine-PR-3
Little Carousel Gallery

Little Carousel Gallery was formed in November 2013 by Jennifer Smith. It sells an exciting collection of fine art made exclusively for babies and children, online. Each and every piece is hand-made by a talented illustrators and personally selected for its potential to be loved throughout childhood and beyond. Jennifer recognised she needed to grow brand awareness with her target audience of young parents. However, after nine months of trading, Jennifer realised that advertising was not a sustainable option. So she approached Make it Be to develop a PR strategy.

We created a PR plan and calendar of activity which would launch the company to the key baby and parenting press and bloggers as well interior design magazines. Using a combination of press releases about the artists, profiles about Jennifer, and providing comment to features, Make it Be secured significant coverage for the gallery. Within weeks of working together Little Carousel Gallery was featured in Good Homes Magazine, Baby London, Prima Pregnancy and Baby Magazine, and Gurgle, stimulating online sales from across the country.

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Sam Lee

Design & Development Ninja, Badass Uncle, Frenchie Father and Gastronomic Tourist. Sam's eclectic tastes and passion for creativity in business are influenced by his travels and adventures.

Sam is the Lead Creative at The Creative Donut. Helping businesses convert website visitors to paying customers through "Delicious Web Design & Delightful Digital Marketing".
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